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Clean Tech News
Big Blue accelerates Big Green

IBM has said it will greatly expand its energy efficiency program known as Big Green as businesses faced “sky-rocketing energy costs, environmental concerns and corporate sustainability requirements.

 
Fujitsu unveils 320GB notebook drive
JAPANESE innovator Fujitsu has unveiled a new 320GB 2.5-inch hard disk – double its previous top-line capacity – that it says will start shipping mid-year.
 
Greenpeace uses CeBIT platform
ENVIRONMENTAL activist group Greenpeace has used to the CeBIT technology fair in Hannover to highlight on-going concerns about the use of hazardous substances in mobile phones and computers.
 
CeBIT Hannover turns Green
THE world’s largest business trade fair, the giant CeBIT technology showcase in Hannover, has opened its doors and revealed a distinctly Green theme, with a long list of exhibitors presenting energy efficient IT solutions.
 
Green the new black: Ballmer
MICROSOFT was investing heavily in research to reduce data centre power consumption, and will release best-practice results to fight global warming, chief executive Steve Ballmer has told the CeBIT Hannover opening ceremony.
 
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Don’t Miss the Hottest Clean Technology Event in 2008!

As the world’s political attention has turned to the environment and issues of global warming, the ICT industry is presented with big challenges – as well as potentially huge opportunities.

Technology has been a double edge sword in the environmental movement. The tech industry is a big energy user globally, and consequently a big contributor to greenhouse gas emissions.

But the tech industry is a critical part of the solution – both through the reduction of its own energy needs, as well as in designing and producing new tools that help other economic sectors reduce their own emissions levels.

Investment in Green technology research and development is one of the hottest sectors of the ICT industry. Corporate customers, responding to the demands of their own markets, are demanding green solutions.

Industry collaborations are quickly forming as companies work together to find solutions for common problems. Green Grid, for example, includes industry giants like IBM, HP, Intel and Microsoft among others, and aims to improve the energy efficiency of power-hungry data centres – one of the biggest issues currently facing tech service providers.

Information technology is fundamental to all efforts toward improving energy efficiency and sustainable practices across all industries.

Green Technology Expo at CeBIT Australia 2008 provides a specialist showcase of product and service innovations aimed squarely at the Green market. From new energy efficient hardware, to software monitoring systems, to communications and collaboration solutions, the Green Technology Expo at CeBIT Australia 2008 aims to provide a platform for companies to display environment-friendly innovation.

 
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About CeBIT Australia

CeBIT Australia is Australasia's leading Information & Communications Technology (ICT) event for the business marketplace and covers the entire spectrum of technology and the key elements that make up the ICT products and services marketplace. This is the only Australian event where you can exhibit your products and services to a large and high level audience of business decision makers and buyers – keen to see the latest and greatest solutions available.

email: CeBIT@hannoverfairs.com.au | website: www.cebit.com.au | tel:+61 2 9280 3400 | fax +61 2 9280 1977